Butter Wines are easy-to-love, any-day premium California wines crafted by second-generation Napa Valley vintners John and Michele Truchard. After nearly a decade of producing ultra-premium wines in Napa Valley, they set out to create super-approachable wines designed for everyday enjoyment—whether it’s a special occasion, a celebration, or simply a day that ends in “y.”
What began with the original Butter Chardonnay—the #1 best-selling premium Chardonnay SKU¹—has expanded into a portfolio of popular varietals including Butter Sauv Blanc, Butter Pinot Noir, Butter Cab, and Butter Bubbles. The brand has also entered the emerging low-alcohol space with the newly released ButterLight Chardonnay, voted the #1 best-tasting light wine², offering just 85 calories and 40% less alcohol³. Additional formats include convenient to-go packaging, with 250mL ButterCans available in Chardonnay and Light Chardonnay, as well as BabyButter 375mL half bottles.
New to the lineup is ButterZero, a premium non-alcoholic collection made with delicious Butter Wines featuring Sparkling Rosé, Sauvignon Blanc, Chardonnay, and Pinot Noir. With less than 0.5% alcohol and 80 calories or fewer per glass, ButterZero delivers new ways to sip Butter—when you want a buzz-free happy hour with all the taste and zero compromise.
With its iconic bright yellow label, Butter stands out in wine aisles nationwide, offering quality, style, approachability, and exceptional value that consistently overdelivers at under $20.
¹Source: Nielsen: Total US xAOC, 52wks Ending 09.06.2025, Chardonnay, $13+, 750mL
²Source: The Tasting Panel Magazine, April 2025, blind tasting of industry professionals against 13 light wines 8–9% ABV.
³Source: ButterLight per 5 fl oz. Average analysis: 8.5% ABV, 85 Calories, 4g Carbs, 0g Protein,


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